The Making Sunday Happen Podcast | Episode 012

5 MailChimp Hacks for Your Production Team with Jonathan Hawley

Show Notes

Show Notes and Resources Mentioned:

As I’ve shared in previous blog posts and podcast episodes, setting your team up for success for Sunday is essential in creating a powerful experience on Sunday. MailChimp offers a great service that you can use to build e-mail campaigns, view reports, keep your roster up to date and more. Its a great tool for communicating with your production team. In this episode, Jonathan Hawley, Production Director at Newspring Church Lexington, SC shares 5 tools within MailChimp that will transform the way you use the service with your team.

You can start a MailChimp account at

Here is quick list of the MailChimp hacks Jonathan gives in this episode:

1. Utilize Groups and Custom Fields.
Break your team up into groups like: Audio, Lighting, Video, Load-In, Load-Out, Band etc. to send designated e-mails to custom groups.
Use Custom Fields to assign birthdays, address, and other custom information.

2. Segment Your Lists.
Easily create campaigns that break up your big list into little chunks to send designated e-mails to only the people that need to know that information.

3. Use the Import/Export Subscriber Feature.
Bring your list in and out of MailChimp using an Excel or .csv document with ease with this feature. Also use this feature in conjunction with apps like Eventbrite and others to save you time.

4. Automation.
Use the automation feature to check birthdays against today’s date to automatically send birthday e-mails. You can also use this feature with any custom field.

5. Useful Content is Key.
Don’t have the same content that says the exact same thing every week. Keep it short. Offer content in scannable bullet points and short paragraphs.


Twitter Icon Follow Jonathan Hawley on Twitter: @johnnyhawley


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Tweetable Content from this Episode:

Suggested Tweet: "MAILCHIMP hack #1 - Break your team up into groups like to send designated e-mails to custom groups. @johnnyhawley "

Suggested Tweet: "When e-mailing your team - Useful Content is Key. @johnnyhawley @twelve30media"

Suggested Tweet: "5 MailChimp Hacks to Use with Your Production Team. @johnnyhawley @twelve30media"

Sharable Content:

I want you to have the resources you need to lead your volunteer team well. That’s why in nearly every episode of the podcast I like to provide you with downloadable, sharable content that you can take back and use as you lead your teams. This content is absolutely FREE of charge. You can take it, copy it, and distribute it to your team members. May God bless your ministry as you serve Him.

PDF IconFREE .PDF of Jonathan’s “5 MailChimp Hacks for Your Production Team”

About the Show

The Making Sunday Happen Podcast is the definitive podcast for those who plan, create and execute worship experiences all around the world. This is a legacy podcast where we interviewed hundreds of church leaders, pastors, authors, worship leaders, and church production staff.

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