ProPresenter moves to a Subscription Model

ProPresenter, the leading presentation software for churches and live events, has recently transitioned to a subscription-based model. 

I asked Brad Weston, founder of Renewed Vision and ProPresenter a few questions about this change.

Here’s our conversation:

This move, Brad explains, represents a significant shift in the company’s approach to software licensing and distribution. Here’s a breakdown of the key points and the reasoning behind this change:

• Lower barrier to entry: The new model allows churches, especially smaller ones and church plants, to access ProPresenter for as little as $29 per month, compared to the previous upfront cost of $399.
• Flexible licensing: Churches can now obtain short-term licenses for special events or summer camps without committing to a full purchase.
• Honoring existing customers: Current ProPresenter Plus users will maintain their current pricing for the foreseeable future, with a commitment to keep prices stable for at least two years.
• Improved update cycle: The subscription model enables faster development and release of new features and updates to address industry needs and challenges.
• Better alignment with industry standards: Many software companies have moved to subscription models in recent years, making it easier for customers to understand and budget for.

Adapting to changing technology landscape:

ProPresenter’s decision to switch to a subscription model is partly driven by the rapid pace of change in operating systems and hardware. As Brad Weston explained, “The changes in operating systems and hardware are happening at a pace faster than ever.” This shift allows the company to allocate resources more effectively to keep up with these changes and maintain software compatibility.

While the move to a subscription model represents a significant change for ProPresenter users, it appears to be a strategic decision aimed at ensuring the software’s long-term viability and improving its accessibility to a broader range of churches. 

The company’s emphasis on maintaining value for existing customers while lowering the entry barrier for new users suggests a balanced approach to this transition.

As with any major change, some users may have concerns about long-term costs and commitment. However, ProPresenter’s transparent communication about pricing stability and its dedication to continuous improvement may help alleviate these worries. 

Ultimately, the success of this new model will depend on the company’s ability to deliver on its promises of enhanced features, stability, and value for all users, regardless of their church size or budget.